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Smooth Cure

Joico Smooth Cure. Take control of coarse, unruly and frizzy textures with the new Joico Smooth Cure. This sulfate-free, formaldehyde-free regimen features the breakthrough KeraShield Complex, to safely tame all hair types without harsh chemicals. Here is the solution for salon clients who want Brazilian-smooth, soft, healthy-looking hair for up to 72 hours.

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Smooth Cure Sulfate Free Conditioner
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Price£9.99
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Smooth Cure Sulfate Free Conditioner
Joico Smooth Cure Sulfate Free Conditioner. Conditions hair while reducing frizz on curly or coarse hair. Promotes rapid and lasting hydration, leading to exceptional moisturization of scalp and hair. Amodimethicone provides long-lasting conditioning and a smooth feel to hair. This rich conditioner provides your hair with amazing frizz reduction, softness and maximum hydration. Its specifically designed for curly, erratic, dry, damaged and/or color-treated hair.
Smooth Cure Thermal Styling Protectant
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Price£8.99
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Smooth Cure Thermal Styling Protectant
Joico Smooth Cure Thermal Styling Protectant. A flat iron or curling iron spray that seals in the leave-In rescue Treatment and finishes the smoothing process. Hydrolyzed Keratin forms a durable, flexible sacrificial shield of keratin that reacts with sunlight and pollution to protect hair from damage and color fading. While sealing in your smooth style with heat tools, hair is protected from thermal damage up to 450F and will remain smooth, soft and shiny for up to 72 hours (even in high humidity).
Smooth Cure Sulfate Free Shampoo
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Price£8.99
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Smooth Cure Sulfate Free Shampoo
Joico Smooth Cure Sulfate Free Shampoo. Cleanses hair while reducing frizz, leaving hair dramatically softer and more manageable. Creates a smooth surface that helps thwart damage from thermal and mechanical tools as well as environmental aggressors. Also helps prevent grooming damage. Your curly or erratic hair will become softer and more controllable with a healthy, smooth look and texture.
Smooth Cure Leave In Rescue Treatment
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Price£8.79
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Smooth Cure Leave In Rescue Treatment
Joico Smooth Cure Leave In Rescue Treatment. A concentrated, heat-activated treatment that mimics the results of a professional keratin straightener. Hydrolyzed Keratin penetrates into the cortex and bonds with hair keratin, replenishing lost protein to strengthen, smooth and protect hair. This formaldehyde-free smoothing treatment helps reduce damage to your hair from heat styling, combing and brushing, while helping smooth styles last for up to three days (even in high humidity).
Pink Vanilla Nourishing Body Butter
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Price£5.99
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Pink Vanilla Nourishing Body Butter
Joico Pink Vanilla Nourishing Body Butter is a limited edition whipped body moisturiser for all skin types. Envelop your skin in the decadent scent of Strawberries and Vanilla with this nourishing body butter. Luxuriously thick and indulgent, Pink Vanilla Nourishing Body Butter nurtures, hydrates and rejuvenates the skin with an infusion of Antioxidants, Olive Oil and Aloe Vera. The key to healthy and hydrated skin, Pink Vanilla Nourishing Body Butter is rich in Vitamins which renew and protect the skin whilst the non-greasy formula sinks deep into the skin to leave your body feeling ultra-soft, smooth and pampered.
Co Wash Color Whipped Cleansing Conditioner
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Price£9.99
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Co Wash Color Whipped Cleansing Conditioner
We figured out a way to preserve your lustrous color, nourish each strand, and save you a major chunk of time in one slam-dunk. Our luxuriously whipped Color Co Wash is a breakthrough hybrid system of cleansing and conditioning—gives you three times more color protection than other co-wash products, and locks down your new hue until your next visit to the salon.
Co Wash Curl Whipped Cleansing Conditioner
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Price£9.99
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Co Wash Curl Whipped Cleansing Conditioner
Curl Co Wash not only gives you the wham-bam punch of a two-in-one cleansing system and curl enhancing ingredients. This antioxidant-rich formula blends avocado, Babassu, and Camelina oils with our state-of-the-art Aqualastik technology—crystal-clear resins and deep sea minerals that protect against the effects of humidity and heat-styling damage.
Co Wash Moisture Whipped Cleansing Conditioner
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Price£9.99
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Co Wash Moisture Whipped Cleansing Conditioner
Moisture Co+Wash not only merges shampoo and conditioner into a conveniently single maneuver, but actually infuses dry, brittle hair with the kind of nourishing ingredients you normally get from a deep-conditioning treatment. Ultra-rich oils and butters—like Jojoba, Murumuru, and Shea– combine with resurfacing marine botanicals and minerals to deeply moisturize dehydrated hair, while restoring its hydro-lipid barrier to prevent dehydration and frizz.
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